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May 2008
Apparel
The Messenger For Brand Management
By David Lewis
Corporate attire is often the first and most lasting impression a company
makes to the world. read more
Apparel Primer
Golf Styles Perform — On The Course And At The Office
By Rock Neelly
Technological advances keep golf apparel both runway fashionable and cutting edge in innovation. read more
Uniform Insight
More Formal Corporate Dress Combats 'too-Casual' Approach
By David Lewis
Workers and companies alike find positive benefits in careerwear that reflects
the status of their business. read more
Apparel Plus
Powerful Promotions Require Industry Expertise
By Nowel C. Wisch
Professional counselors in the corporate channel help companies navigate the thousands of choices available in every apparel purchase. read more
Profiles
Distributor Details
Valuable Partnerships Foster Winning Brand Strategies
By Jennifer Lobb
Promotional products consultants bring apparel expertise to corporate decision-makers. read more
The Message Board
The Message Is The Medium — Decorate Accordingly
By Bruce Perryman
Decorated apparel as part of brand strategy definitely sends a message. read more
Wearables At Work
Regions Launches Anew With Great Expectations
By Jeff Rundles
Designated corporate large role in the initiative. read more
Columns
Fit & Finish
By David Bebon
Moisture management takes hold in dressier shirtings. read more
Uniform Advances
By Richard J. Lerman
The magic of corporate uniform programs. read more
The Promotional Edge
By Lee Wandling
Apparel is the perfect canvas for promoting your brand. read more
Apparel As Brand
By Will Howard
Brand understanding should drive all business strategies. read more
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